What Is Ubersuggest?
Ubersuggest is a free SEO tool that specialises in generating new keyword ideas. Originally established as a tool that scraped Google Suggest phrases, Ubersuggest was recently acquired by entrepreneur Neil Patel, who has since expanded the feature set dramatically.
Important Features
Keyword Ideas
“Keyword Ideas” is the feature that put the first Ubersuggest on the map. And it still works Wonderfully.
To utilise it, type in a keyword:
And Ubersuggest will start to work to find long tail versions of the term that you typed in.
You also obtain essential data in each keyword, like monthly search volume, average CPC, PPC competitiveness and SEO competition.
Before you choose a keyword you surely want to dig deeper into that term, analyse the SERPs etc.
(I’ll show you how to do this using Ubersuggest in a minute)
So it’s helpful to have a high-level overview stats that you can easily review.
One fascinating element inside of Keyword Ideas that I don’t see a lot of people use is the different keyword types.
By default, Ubersuggest provides you a list of keyword suggestions:
These options are fantastic if you’re already confident that you want to address a given topic. However it’s not excellent for developing completely new keyword and content ideas. That’s because these terms are based closely on the seed keyword you supplied on the Ubersuggest home screen.
But what’s cool about Ubersuggest’s keyword tool is that you can use it to produce other types of keywords, including:
• Related: These are keywords that are linked to your seed term, but not necessarily on the same exact topic. For example, when I put in “keto diet”, one of the Related ideas was: “best restaurants for keto diet”.
That’s one of those linked keywords that you probably won’t uncover in many other keyword research tools.
• In my experience comparative keywords are usually some of the finest keywords in a category. That’s because everyone that looks for a comparative term tends to be super educated about the space. Which suggests they’re pretty well along in the buying cycle.
For example, I just wrote a piece of content focused around the comparison keyword “Ahrefs vs. SEMrush”.
This keyword doesn’t get a tonne of search volume.
•However with a CPC of $16.60, this phrase shows a super high commercial purpose.
•Plus, the keyword wasn’t particularly competitive. Which is why I was able to rank on the first page of Google within two months.
•Keyword Overview
This tool gives you crucial details on a keyword that you type into it.
•So instead of putting out a number of ideas, this is like using a magnifying glass on a single term.
Overview and Search Volume Trend: This shows you all the essential info you need, along with how that keyword’s search volume has been trending over the last 12 months.
•Average Backlinks and Domain Score: Neil Patel shows you approximately how many backlinks you need to rank on the first page for that search.
•Content Ideas: This gives you a list of material on that topic that drive lots of traffic, backlinks, and social media shares.
•SERP Overview: If you click on the “SEO Difficulty” card, you’ll get to see the top 100 ranking pages for that phrase, along with data on their links, social shares and expected traffic.
•Pro Tip: Click the “Keywords” button in the “Est. visits” column to get a list of the keywords that the page ranks for in Google.
Traffic Analyzer Overview
Here’s where you can get a sneak glimpse at a competitor’s SEO activities.
•
(You can also use this tool to analyse your own domain).
•Keywords
This feature is comparable to “Top Pages”. So instead of seeing a competitors’ most effective SEO pages, you see the terms that get them the most traffic.
•The biggest benefit of reverse engineering a competitor’s keywords is that you can identify keywords that are harder to come up with on your own.
For example when I look Ahrefs’s top sites, I discovered a plethora of fascinating keywords and content topic ideas.
UBERSUGGEST ALTERNATIVES
Below is a list of alternatives to Ubersuggest:
• Keysearch
• RankIQ (check out our RankIQ review)
• SEMrush
• Ahrefs
• Moz Pro
• SE Ranking
• Long tail Pro
• Serpstat
• Majestic SEO Tools
• Google Keyword Planner
IS UBERSUGGEST FREE?
You can open an account on Ubersuggest for free, and you will receive three free searches per day. However, you will find it frustrating because three searches isn't a lot, and you'll run out very quickly.
UBERSUGGEST PRICING
No Ubersuggest review would be complete without talking about price. Pricing starts from $29 per month, and you can get a free 7-day trial.
If you don't want to pay a monthly fee, you have two options — you either use the free plan (3 searches per day) or pay a one-off payment starting at $290 for a lifetime license.
